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Cycling legend ‘kits up’ for a great cause

Australian cycling legend and three-time Tour de France Green Jersey winner, Robbie McEwen will once again ‘kit up’ for RACQ LifeFlight as part of their annual fundraising cycling challenge, the Brisbane City Jaguar Land Rover LifeFlight Razor Challenge as ride ambassador.

In an exciting launch event held at the LifeFlight Training Academy, Robbie McEwen met with cycling enthusiasts to speak about his life in the fast lane and his rise to glory as one of Australia’s most respected sprint racers.

McEwen has been a longtime supporter of RACQ LifeFlight – Australia’s leading aeromedical rescue organisation – and has fronted the charity’s cycling events as ride ambassador since 2012.

“RACQ LifeFlight provides a vital lifeline to Queenslanders who become sick or injured and require emergency aeromedical care,” said Mr McEwen.

“Many within the cycling community have been personally affected by the service or know friends and family members who have been airlifted by RACQ LifeFlight after serious cycling accidents.”

Past-patient, Andrew Paddison spoke openly about his mountain biking accident which nearly cost him his life to inspire guests at the event.

Andrew was mountain biking with his brother-in-law at Lake Wyaralong, west of the Gold Coast, in September 2015 when he was suddenly thrown over the handlebars.

The father-of-two credits the quick medical intervention by his ‘angels of mercy’ - the RACQ LifeFlight Rescue medical team – for his astonishing recovery.

“If I had not been cared for properly and so quickly I could well be a quadriplegic – that is no exaggeration,” he said.

The LifeFlight Razor Challenge presented by Brisbane City Jaguar Land Rover is RACQ LifeFlight’s most innovative and gruelling cycling challenge. It will see a dedicated team of 12 cyclists participate in a series of Grand Fondo cycling events around Queensland over five months to raise funds to keep the RACQ LifeFlight helicopters flying.

The challenge will culminate in the penultimate endurance cycling event - LifeFlight's own event - the Brisbane City Jaguar Land Rover LifeFlight Razor Challenge on 6 October 2018.

This unique challenge originates from a concept called “Everesting” which involves cycling repeats of one climb until the accumulated ascents reach 8848 metres - the altitude of Mount Everest. The trail stretches 5.3 kilometres, with an average gradient of 7.5%, summiting in the scenic Blackall Range village of Montville.

From LifeFlight’s calculations, cyclists will need to ride the section 23 times, taking approximately 17 to 20 hours to complete.

Only a handful of people have been able to achieve this and riders who complete the feat will earn a spot in the coveted Everesting Hall of Fame.

Leanne Angel, Chief Executive Officer of the LifeFlight Foundation said the money raised at this year’s cycling event will help save lives and make a true difference to the rescue organisation.

“Every team member will be required to fundraise $5,000 – a staggering effort which will help cover the cost of almost five RACQ LifeFlight airlifts,” she said.

“The support from Brisbane City Jaguar Land Rover as Naming Right’s sponsors and from ride ambassador, Robbie McEwen has allowed us to create a charity cycling event which is truly unique and inspiring.”

Brisbane City Jaguar Land Rover Dealer Principal Richard Moye, said he was honoured to support the foundation when approached with a partnership opportunity.

“Having been involved with LifeFlight Foundation in a previous role, and knowing how fundraising for LifeFlight is extremely crucial and can really change and save lives, I saw the opportunity to support such a worthwhile organization and at the same time be involved in the LifeFlight Razor Challenge Series,” he said.

Team members will be put to the test when they take on their first event, the Sunshine Coast Velothon on July 22.
You can support the Brisbane City Jaguar Land Rover LifeFlight Razor Challenge team at tinyurl.com/DonateRazorChallenge